One child dies every day due to diseases that could have been prevented by a soap. The World Bank estimates that 21% of communicable diseases in India are linked to unsafe water and lack of hygiene practices.

Soaprise, an initiative by Enactus Hindu aims to tackle this problem

Under Project Soaprise, we mapped out a system that allows collection of soaps that were otherwise being discarded and recycled them into new bars of soap.

Project Soaprise aims to deliver two products. The first is a toy soap, engineered specifically to attract children who know nothing of soap and therefore is shaped like a toy. These soaps, have small toys placed inside so the children wash their hands more often with the incentive of reaching the toy. Our second category of soaps the ‘Loofah Soaps’ is being created to be sold at competitive prices with the general public being our target audience. The soaps are made with a touch of essential oils which help in fighting bacteria, repelling mosquitos, moisturizing the skin as well as creating a lather.

In this journey, we trained women from village Karkar in Uttar Pradesh and enabled them to set up their own soap enterprise.

Environment-friendly and beneficial for many, Soaprise promises to be an agent of social change.

With Project Soaprise, our ultimate aim is to lather people with health and happiness.